The name ''EL CID''  is in honor to my family, Cid is not only the last name in the family and to honor Grandpa David Cid, but is has always been the name of every business in the family. El Cid by B was born from a shared vision to redefine the boundaries of commercial media. We believe that every portrait is a narrative, and every commercial shoot is an opportunity to tell a story with precision and elegance.